August 12 2011, 3:14pm

Dieter Rams "Cold War Modern"

Dieter Rams, one of the godfathers of 20th century Design gives us an insight into how he almost single-handedly revolutionised the look and functionality of Braun's electronics, and how that has been vicariously passed down to contemporary Apple designer Jonathan Ive.

Dir: Tom Haines Camera: JP Gossart Editor: Julian Eguigeren Music: Mike LindsayCast: Tom HainesTags: Dieter Rams, Braun, Snow white coffin, Design, Cold War, Apple, Jonathan Ive, V&A;, Tom Haines, Tunng and Mike Lindsay

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